Annual Events

Royal Ascot, Wimbledon, Silverstone, the Chelsea Flower Show, London Marathon, Notting Hill Carnival and Winter Wonderland bring millions of visitors every year.

Sport

Football, cricket, rugby, tennis and Formula One form an important part of British culture, with stadiums such as Wembley and Lord’s recognised worldwide.

British Traditions

Afternoon tea, historic pubs, royal ceremonies and seasonal celebrations continue to play an important role in everyday life.

Entertainment

London’s West End theatres, live music venues and festivals ensure there is always something to experience.